888 Holdings plc is a company which operates several high-profile gambling websites. It has an operating subsidiary, Cassava Enterprises, which is incorporated and operates under the laws of Gibraltar.
Brothers Avi and Aaron Shaked owned approximately fifty percent of the parent-company through family trusts.
Another pair of brothers, Shay and Ron Ben-Yitzhak, control approximately eleven percent through a family trust.
The business was founded by Israeli entrepreneurs Avi and Aaron Shaked and Shay and Ron Ben-Yitzhak in May 1997 as Virtual Holdings Limited.